Mohan Murjani on creating fashion designer labels; 1981

Interview with businessman, Mohan Murjani, Chairman of the Murjani group (aston says he is the Managing Director of Murjani Industries). Here he speaks about the concept of designer clothing, how he had the idea to change the label on ordinary garments to see if they would be more appealing to customers if they had a designer label. He also mentions that they wanted to work with Yves Saint Laurent, but that didn't work out, so they worked with America Artist, Gloria Vanderbilt; 1981 (LSFE055A - AEVZ001J)h
Interview with businessman, Mohan Murjani, Chairman of the Murjani group (aston says he is the Managing Director of Murjani Industries). Here he speaks about the concept of designer clothing, how he had the idea to change the label on ordinary garments to see if they would be more appealing to customers if they had a designer label. He also mentions that they wanted to work with Yves Saint Laurent, but that didn't work out, so they worked with America Artist, Gloria Vanderbilt; 1981 (LSFE055A - AEVZ001J)h
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Crédito:
BBC Motion Gallery Editorial/BBC Archive
Editorial n.º:
1461042734
Colección:
BBC Editorial
Fecha de creación:
22 de abril de 1981
Fecha de subida:
Tipo de licencia:
Derechos exprés
Inf. de autorización:
No se cuenta con autorizaciones. Más información
Duración del clip:
00:00:52:02
Ubicación:
Hong Kong
Creado el máster para:
QuickTime 10-bit ProRes 422 Standard HD 1920x1080 25p
Fuente:
BBC Editorial
Nombre del objeto:
theriskbusiness_lsfe055a_22